Arcserve Launching Channel Partner Program

Arcserve, LLC launched a partner program at Ingram Micro’s Spring ONE event in Orlando, FL, offering channel partners a way to offer data protection to their customers.

With an exclusive channel distribution strategy, the Arcserve Partner Program ensures channel partners receive the leads, bottom-line results, and support they need with no risk of conflicts.

The program will initially roll out in North America with other geographies to follow throughout 2015.

“Leveraging extensive feedback via live conversations and surveys from the channel community and industry analysts, this program is not simply channel focused, it is channel built,” said Stephanie Nalick, senior director, North America channel sales, Arcserve. “As Arcserve is a 100% channel company, this program is designed to make it easy to do business with us while driving top-line and bottom-line results through lead generation assistance, accelerated deal transaction standards, and no cost technical and sales accreditation.“

Based on three tiers (platinum, gold, and silver), the Arcserve program was built to develop relationships that foster mutual business growth and success.

Benefits of the Partner Program include:

• Simplified and accelerated transaction velocity while eliminating the risk of conflict.
• Top- and bottom-line incentives and programs to resell Arcserve’s data protection solutions.
• Lead generation assistance through marketing assets, co-branded emails, and Arcserve’s demand generation program.
• Enhanced sales, training, and marketing support throughout the customer’s life cycle, resulting in higher partner and end-user satisfaction.
• No cost technical and sales accreditation from pre- and post-sales through distribution.
  

“Arcserve’s new North American Partner Program is a welcome breath of fresh air, and their edgy marketing will definitely attract experienced, net new partners,” said Kevin Rhone, senior consultant and practice lead, Enterprise Strategy Group. “It is a great example of all the things a 100% partner-focused company should do to foster top-line growth and bottom-line success for their channel and overall business.“

“We see tremendous potential in the North American market, and this Partner Program is simply the next step in Arcserve’s aggressive growth plan and another milestone in the execution of our strategy,” added Gerard Kubisiak, VP, WW sales, Arcserve. “In less than a year, we’ve launched our successful unified platform, Arcserve UDP software, which has grown to 9,000 customers, an Arcserve UDP appliance, an exclusive distribution relationship with Ingram Micro in North America, and now a new sophisticated partner program. This is overwhelming proof of our commitment to advancing the data protection market.“

“As a 100% channel-driven company teamed exclusively with Ingram Micro in North America, Arcserve recognizes that channel partners are critical to their continued growth and success,” said Scott Zahl, VP, Ingram Micro, Inc.‘s advanced solutions. “The new Arcserve Partner Program offers a rewarding framework that channel partners can easily use to build and scale a successful data protection solution and service that customers will value. We are laser-focused on enabling our Arcserve partners by shortening the sales cycle and providing them with the resources and support needed to provide exceptional service and solutions to their customers.“