Companies Recover Less Than 5% of Data on Average – Asigra

Asigra, Inc., provider of cloud backup and data recovery software, has released a report on Data Protection Trends: Validating Recovery (registration required), analyzing empirical information about data recovery trends globally and across a myriad of vertical markets.

The firm collected data about recovery practices from nearly 1,100 companies of all sizes in eight vertical markets over a 30-month period – from January 2014 to August 2016.

Contrasting the common misconception that organizations recover 100% of their data, the report revealed that companies recover less than five% of data on average, even when given the option to restore larger amounts.

For businesses of all sizes, the report illustrates the merits of a fair pricing model like Asigra’s Recovery License Model, which is based on the percentage of data recovered.

“No one has ever disclosed this kind of empirical data recovery information before,” said Eran Farajun, EVP, Asigra. “Our data shines a light on customers’ actual data recovery behaviors and demonstrates that organizations recover only a small%age of their overall data. This is critical information for companies seeking to make smart choices about data protection solutions and how to allocate ever-scrutinized IT dollars as part of a larger overall business strategy.”

Data Recovery Report Highlights:

• On average, organizations recovered 5% of their data during data restores. Companies do not recover 100% of their data, even when given the option, yet are often charged for 100% recovery.
• 52% of companis across vertical segments fueled data restoration requests to access previous generations of data due to the rise of daily ransomware attacks and data loss from cloud-based platforms.
• Averaging at 70%, the most common data type restored was file-level systems, not databases or data stored in enterprise applications.
• The average size of datasets recovered was 13GB across organizations of all sizes.
• The manufacturing and energy industry had the highest data recovery rate of any vertical assessed, which averaged at 6%.
• Singapore maintains the largest average recovery size at 207GB – nearly ten times the amount of data recovery in the U.S., which recovers an average of 19GB per restore.
• Data recovery drills are far more common now than in the past. In fact, the average number of recovery drills performed grew 150% over the period of this report’s data collection.

                 Reasons for recovering data

“With the average total cost of a data breach increasing from $3.79 million to $4 million between 2015 and 2016, and the rise in ransomware attacks, businesses face more financial consequences than ever before when using inflexible data recovery strategies,” said Farajun. “We hope that the report findings provide businesses of all sizes with valuable insights about data recovery activities in their respective vertical markets that reinforce the importance of having a fair data recovery pricing model, like Asigra’s Recovery License Model, in place.”

Across myriad markets studied, including manufacturing and engineering, retail and wholesale trade, financial services and insurance, utilities and telecommunications, media, entertainment and leisure, business services and construction, computer hardware and software, and the public sector and healthcare, Asigra’s report trends about the current backup and recovery landscape.

These findings provided insights into the equity of data recovery pricing models that more accurately align with the total percentage of data recovered, such as Asigra’s License Recovery Model, which allows enterprises to customize cloud backup and recovery services based on the percentage age of data restored – maximizing cost savings and efficiency.

“For those who recover less, they pay less. The Asigra Recovery License Model really does work well for our partners, given that they’re able to meet those twin demands of recovering and storing more data at a lower price,” said Mike Osborne, director of strategy, Daisy Group.