IDC: DVD Burners to Continue to Be the Leading Volume Product Until 2012
This is a Press Release edited by StorageNewsletter.com on Fri, May 16th, 2008
Despite the ramp of Blu-ray drives
"DVD burners will remain the bread-and-butter business for ODD vendors," said Wolfgang Schlichting, research director, Removable Storage at IDC. "Despite Blu-ray's win over HD DVD in the format war, Blu-ray drive adoption will be limited in 2008 because of their high price and only moderate consumer interest."
Other market highlights includes:
- DVD burners continue their race to become a commodity market. Aggressive volume manufacturers will continue to drive down the price, pushing technology leaders out of the mainstream optical disc drive (ODD) market.
- Blu-ray disc (BD) won the format war over HD DVD, but similar to DVD and DVD burners, Blu-ray will need a three- to five-year ramp to reach mass-market volumes. New affordable BD-ROM drives will lead the way for the BD format's adoption.
- More than 100 million Blu-ray drives will ship worldwide in 2011, IDC forecasts.
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