Virtensys, Ltd announced a new strategic distribution agreement with Promark Technology.

Under this agreement, Promark will help drive Virtensys' channel expansion in the United States and build on the strong customer demand across various vertical markets. Promark has a very strong commercial and government market presence through its vast network of value added resellers (VARs) and system integrators, who are key players in bringing the Virtensys I/O virtualization solutions to end users.

With this announcement, Virtensys is also revealing details of its channel partner program. Through this program, the company offers its channel partners strong margins, financial incentives, lead generation, as well as extensive technical training and sales support.

"We are very pleased to add Promark as a distribution partner. Promark's complementary product portfolio and its experience with customer deployments in our target markets align very well with Virtensys' sales objectives," said Ahmet Houssein, president and CEO at Virtensys. "Our I/O virtualization switches are very well received by customers, resulting in early successes and very strong pull from the market. The partnership with Promark will strengthen our customer relationships and accelerate the company's revenue growth in the United States. Our channel partners are vital to our business, and we are investing today in additional training, marketing, and sales tools to support them."

Promark is one of the premier value added distributors (VAD) in the United States. Its core technology focus is distributing data storage products and solutions through an extensive set of VARs and system integrators with deep customer relationships across all U.S. regions. Promark has a long history of working with resellers in the government market and has its own GSA Federal Supply Schedule contract, which Promark allows its resellers to leverage for both federal and state and local government opportunities.

"We are very excited to add Virtensys to our product portfolio. We have seen strong demand for their I/O Virtualization switches solutions, because they remove I/O bottlenecks and allow IT organizations to run traditional and cloud-based applications more efficiently," said Dale Foster, president at Promark Technology. "Customers can deploy the Virtensys VIO switches immediately and in a non-disruptive way, allowing them to save money, decrease power consumption, and halve equipment costs."

The products are available immediately through Promark and its reseller partners.