Rubrik: Alta Release Delivering Instant Application Availability for Any App, Anywhere

Rubrik, Inc. announced the 4.0 Alta release of its cloud data management platform, which provides instant application availability anytime, anywhere regardless of infrastructure.

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Alta, the company’s ninth and significant release, features support for the modern operating environments in the enterprise, including VMware, Hyper-V, AHV; physical environments such as Linux and Windows; and AWS, Azure and private clouds.

For applications, Alta delivers support for physical or virtualized Oracle and SQL. For application mobility or DR, Alta introduces CloudOn intelligent instantiation across datacenters and clouds.

Early this year, the firm announced bookings approaching an $100 million annual run rate in six quarters of selling.

According to IDC, more than 80% of IT organizations will be committed to hybrid cloud architectures by end of this year. As enterprises migrate applications to the cloud, the need for a cloud-scale application data management platform becomes paramount in order to protect and manage data, independent of the original infrastructure.

“With Alta, Rubrik answers the enterprise customer,” says Arvind Nithrakashyap, CTO, Rubrik. “With virtualization support for VMware and Hyper-V, physical Windows and Linux, and native Oracle and SQL, every enterprise can benefit from Rubrik’s consumer-grade simplicity, performance and security. This is truly a single platform for application availability – for any app, anywhere.“

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Protect and manage any environment – Virtual, physical or cloud
With the introduction of Hyper-V and Nutanix, Inc.‘s AHV Hypervisor, Alta rounds out support for the modern operating environments in the enterprise:

• Physical operating environments. Alta supports physical Linux, physical Windows and NFS devices.

• Virtualized operating environments. Alta supports VMware, Hyper-V and Nutanix AHV hypervisors.

• Public and private cloud. Alta protects workloads natively in AWS, Azure and private clouds.

• Edge environments. For organizations with remote or branch offices, Alta is available in a software-only solution designed to run in remote virtualized environments.

Alta provides a unified user experience and seamless functionality for key virtualized and physical environments. Enterprises with Alta can simplify management, maintain agility over evolving environments, and free their application data from the underlying infrastructure.

Application-aware data protection and management for enterprise Apps
Alta introduces support for physical Oracle and adds live mount recovery capability for physical SQL. For application owners, the company brings consumer-grade simplicity, backup performance, Ransomware security, and instant application availability; anytime and anywhere:

• Physical Oracle databases. Alta is not a ‘dumb’ NFS target for Oracle International Corporation backups. It integrates with Oracle RMAN and supports Oracle ASM, while eliminating the need for agents. Oracle database admins can continue to use their preferred tools while benefiting from the firm’s single policy-based engine; high performance CBT-enabled backups and parallel ingest; log enabled point-in-time recoveries (PITR); and Ransomware-secured, immutable backups;

• Physical SQL. Alta features new live mount recovery capabilities for physical SQL which provides application owners simple recovery and near zero business disruption. The company protects physical SQL with a single policy-based engine to automate SQL server data management, to deliver application consistent, incremental forever backups, and to enable PITR with intelligent log management.

CloudOn to Recover and Instantiate Applications and Data, from Datacenter-to-Cloud
Company’s Cloud Data Management was architected to deliver cloud archive, and to seamlessly deliver data services (search, manage, restore) across on-premises and cloud. With Alta, Rubrik extends this cloud forward architecture with new CloudOn instantiations services for cloud, beginning with AWS. Now enterprises that protect and manage VM images, can use Alta’s new CloudOn services to power-on applications in AWS, utilizing Alta’s intelligent AMI configuration and translation services. This feature creates maximum flexibility for DR, test/dev, and analytics use cases.

“Rubrik has enabled us to operate seamlessly in two different worlds – on-premises and cloud,” says Leonard De Botton, CIO, Berkeley College. “We are looking forward to Alta’s intelligent application instantiation and the potential to mobilize our applications across data centers and cloud.“

“Rubrik has maintained an aggressive drumbeat of product innovations, as exemplified by Alta,” said Vinay Prabhu, practice director, infrastructure solutions, Groupware Technology, Inc. “Adding Hyper-V and native Oracle support, and the new features for SQL to the already popular support for VMware and physical systems greatly expands the addressable market for Rubrik’s solution.“

“Rubrik’s Alta release is a major advance for a game changing product.” said Jason Heinrich, senior director, technical services, Roundtower Technologies LLC. “With the addition of Hyper-V, Nutanix AHV, physical Oracle and new SQL features, Rubrik has dramatically expanded its addressable footprint in the enterprise market to all major physical and virtual environments and applications. For any enterprise looking for consumer-grade simplicity, performance and Cloud; Rubrik Cloud Data Management is a must-have.“

Resources:
Video:  All Your Apps. Without Limits. CTO Arvind Nithrakashyap and Berkeley College, Langs Building Supplies, CloudItalia, and Wabash discuss how businesses use Rubrik to keep their applications running through failures, disasters, and cyberattacks.
Video: Introducing Rubrik Alta in 60 Seconds
Infographic: An overview of Rubrik Alta.