A Start-Up to Discover: Doyenz

Providing DR to the cloud for SMBs
This is a Press Release edited by on 2009.09.24

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Doyenz, Inc., the first company to deliver a virtualization and cloud-based managed service platform that provides Active Disaster Recovery, Failover in the Cloud and Migrations in the Cloud for the small and mid-sized business (SMB) market, announced version 3.0 of its managed service platform, the Doyenz ShadowCloud.


By replicating a copy of their client’s production infrastructure in the cloud, the Doyenz ShadowCloud enables IT Service Providers to leverage virtualization and automation and deliver enterprise-grade IT capabilities to their SMB clients at affordable costs. For the first time, Doyenz enables IT Service Providers to ensure 'True' Business Continuity for their SMB client with the Doyenz Active Disaster Recovery and Failover in the Cloud service, which provides a production-ready image which can be run on-demand in the cloud in case of a failure. IT Service Providers can also use the latest copy of the production image at any time to test, patch, upgrade, or migrate systems in the Doyenz Production-Ready Virtual Lab. IT Service Providers can leverage these services to deliver high ROI enterprise-grade IT capabilities to their SMB clients while growing their recurring revenue streams and profits.

With this latest version, the Doyenz platform now supports both physical and virtual IT environments, including support for VMWare vSphere. By allowing greater flexibility for hybrid environments, the Doyenz ShadowCloud continues to drive proliferation of virtualization and cloud services into the SMB.

Doyenz brings an interesting approach to aggregating enterprise-level capabilities and delivering them as a infrastructure-as-a-service offering targeting small to medium businesses (SMB) that would otherwise find it difficult to operate their IT infrastructure at the same level as much large organizations,” said Dan Kusnetzky, Vice President, Research Operations, with The 451 Group. “Their business model combined with a hybrid cloud technology platform enables the SMB to manage their IT in the cloud while still being in control of their own critical onsite operations. This approach is likely to be seen as safe, manageable and affordable enough for organizations seeking to use cloud computing as a way to lower costs.”

“The Doyenz ShadowCloud platform is enabling us to deliver IT that is better, faster and cheaper, and frankly, just smarter for our customers,” said Dave Sobel, CEO and founder of Evolve Technologies. “We’ve been able to cut our server deployment time and costs in half with zero customer downtime, with a platform that enables us to stage a production environment in the cloud, then click and deploy once the servers are tested and ready. It’s the best of both worlds,” said Sobel.

Doyenz ShadowCloud finally gives me what I need to take care of my clients,” says Joe Towner, President and CEO of Downtown Tech. “The Doyenz service is affordable, simple and easy to install and doesn’t require any additional hardware or software. Failovers can happen quicker than I can drive to my hosting facility and ensures I can keep my clients up and running all the time. I expect a positive ROI in a single failover, and in the meantime, add a profitable, high-margin service to my business.”

By leveraging virtualization and cloud, we make enterprise-grade IT an affordable reality for the SMB,” states Ashutosh Tiwary, CEO of Doyenz. “With the release of the new ShadowCloud platform, the SMB clients can get dramatic ROI by taking their IT to the next-level with no hardware to buy or people to train.”
Among its customers, there is Evolve Technologies, to automate its Microsoft SBS 2008 migrations in the cloud.

Our Comments

Born in 2007, Doyenz is based in Bellevue, WA and privately funded. The name of the company comes from "doyen", an expert.
Their founders didn't come from known companies of the storage industry. Ashutosh Tiwary, CEO and chairman, was previously co-founder and CTO of Performant (acquired by Mercury in 2003 for $22.5 million), which emerged from his PhD thesis work at the University of Washington. Przemek Pardyak, co-ounder and CTO, also comes from Performant and Mercury.

Last June, the start-up got $5 million in funding with another $1.5 million expected to follow. In connection with the financing, $2.8 million worth of debt was converted into preferred stock worth $3.3 million.

Among its customers, there is Evolve Technologies, to automate its Microsoft SBS 2008 migrations in the cloud.

For VARs, Doyenz' service costs a minimum of $750 per month and then a price of around $0.75 per gigabyte.